According to Dr. Stephen R. Covey a mission statement is like a constitution by which you make all decisions for your life. Highly effective people shape their own future instead of letting other people, their culture, or their circumstance determine it. A mission statement provides direction and clarity for your life, your family, your team and your organization.

Such clarity is critically important in today’s turbulent climate. You may work within an organization with fewer people, fewer resources, more confusion, and more noise-you may be expected to do as much or more with far fewer resources. In order to survive in such an environment, you need a compass to help stay focused and on course in order to make critical decisions and accomplish key priorities.

Benefits of a Mission Statement:

• Gives you a greater sense of meaning and purpose.
• Guides your day-to-day decisions.
• Helps you design your life, your family, your team or your organization instead of having it designed for you.
• Provides focus.
• Clarifies what is most important.

If you don’t have a mission statement or are ready to revamp, we can help you get started today. FranklinCovey’s mission statement builder provides an introspective path to creating your mission statement as you answer thought-provoking questions you will uncover your core values and highest goals.

Click here to use FranklinCovey’s Mission Statement Builder to get started today.

Once you write your mission statement come back and tell us about your experience or share your mission with us. We would love to hear from you.

 

One of the great opportunities this downturn has created is the selling of how to do something in a crisis.  I get many emails a week offering to educate me on how to do something I thought I knew how to do, but no apparently do not because we are in a crisis and everything is different.  ‘How to lead in a crisis’, how to project manage in a crisis’, ‘how to sell in a crisis’, ‘how to buy a car in a crisis’, ‘how to make French onion soup in a crisis’ (well, that one wasn’t real).    While everyone is on the bandwagon, they are with good cause.  The crisis demands at times new actions for new challenges.  However, at other times, what it demands is a recommitment to what has always worked, but was less understood in good times.  This is the case with leadership.

Given that our job as leaders is ultimately to get results through our teams, and given that declining results are one of the big problems in this economy, then our problem to solve is results.  And, given that we need to achieve results through people, our challenge is to help a group of people who are bombarded daily both in the workplace and the press with dour forecasts for the future, feel motivated, energized and engaged. 

The good news is not only is it possible, it is probable if the leader does the right things.  A crisis sets the stage for the leverage and changing of the most powerful force over behavior in an organization – culture.

Culture is at work every moment.  It is the influence that causes us to behave one way or another, consistent with direction, or against it.  If we want to lead in a crisis, we need to understand that everything we say, ask and do will be processed through this filter called culture.  There is no way around it, and no way to force your way through it.  Culture will have its way with you. 

That does not mean you can’t affect it.  In fact, you affect it with everything you do.  Understanding it, and leading in a way that positively impacts it will create the most significant impact possible. 

On our webcast, which you can access for free at www.franklincovey.com/webcasts, we discussed 10 ideas for positively impacting culture.  They grouped into four main categories – imperatives in fact – that a leader should observe if they want to lead effectively.  They are:

• 1. Building trust
• 2. Clarifying purpose, both long range and near term
• 3. Aligning the systems of the company to help everyone get their job done
• 4. Unleashing the talent there is there, today, in your organization, ready to help.

I encourage you to listen to the webcast and try out at least one of the ideas mentioned to help your team help you on through the crisis.