What is Your Business Need?

Institutionalizing Focus and Execution

Execution Turns Ideas Into Reality

It's simple. Ideas turn into reality when the people tasked with the work have clarity and focus and discipline to spend their time and resources only on the things that drive the goals forward.

Work teams that are focused and executing on your most important objectives:

• Drive financial performance
• Improve customer loyalty
• Magnify the contribution your company makes to the world

But what separates organizations that achieve greatness from those that don't, even in the face of similar market conditions and workforce talent? It comes down to one thing; execution. While strategies are launched and goals are set with the best of intentions, the inability to execute is a pervasive, universal challenge.

Success Starts with "Moving the Middle" to a Higher Standard of Execution

In a day of unprecedented opportunity—and risk—the importance for teams in your organization to consistently execute on your most critical objectives cannot be overstated. And in every organization, you will find pockets of great execution—a "top 20%" of performance. The problem lies in moving the middle, the 60% of your workforce that simply meets expectations, toward the level of performance that drives the top 20%.

This improvement doesn't produce incremental results. It creates breakthrough achievement.

FranklinCovey Understands the Problem of Execution—and the Solution

As the recognized leader in helping individuals and organizations achieve greatness, FranklinCovey has dedicated itself to understanding the complex problem of execution and how to effectively address its causes at an unprecedented level.

In pursuit of this challenge, FranklinCovey has:

• Researched deep within the operations of hundreds of organizations to determine precisely why companies fail to execute
• Applied the best thinking of recognized experts and the data from extensive research
• Created a unique process that combines training, consulting, implementation, and tools into a powerful, proven solution

FranklinCovey's The 4 Disciplines of Execution: Managers  Certification Process is a method for helping individuals, teams, and organizations execute their most important goals with excellence. Based on principles of focus and accountability, the 4 Disciplines represent the best practices of teams that fulfill their promises—teams that consistently deliver what they say they will, time and again.

This process includes four key steps, including:

• Identifying the two or three most critical, difference-making objectives
• Focusing relentlessly on the specific leading indicators of achievement of those objectives
• Creating compelling and visible scoreboards to track progress
• Instilling an ongoing, self-perpetuating cadence of accountability at the team and individual levels