Guides and Tools
Human beings are driven by purpose. So, what’s yours? Defining your mission statement can lend powerful direction to your work, your family, and your life. We can help you put it all into words.
Identify and inspire impactful behavior amid disruption. Take our self-assessment to reveal your unique disruptor strengths and learn how to leverage them for greater success.
Discover the habit where you or your team is most effective and reveal the habit where you have the biggest opportunity to improve.
In this guide, we’ve compiled crucial insights for first- time leaders who are making the shift from individual contributor to trusted leader. These insights can help you embrace the mindset necessary to step into your new role with confidence and accelerate trust, engagement, and performance for consistent, superior results.
Burnout, while a perennial risk in a competitive marketplace, doesn’t have to be the norm. Leaders who manage their own energy and build a “big tent” culture—one that reflects the company’s values while also showing thoughtful care for their teams—can still perform at the highest levels. They may not eliminate burnout entirely, but they can reduce its frequency, shorten its duration, and create the kind of environment where people can recover and thrive.
Communication, in all its dimensions, is a core leadership competency. And leaders are responsible for making their messages intentional and effective, whether they’re articulating a bold vision or sending a quick update to the team. From facilitating team dialogue, to sharing difficult news one-on-one, to crafting a strategic memo, every message is a chance to shape culture. Clear communication aligns teams, reinforces priorities, and turns collaboration into a force multiplier.
Disruption will never be easy to master. The critical insight is that it can be harnessed—anchored in purpose, accelerated by experimentation, and sustained by refinement. Leaders who instill this discipline give their organizations the rare ability to treat uncertainty as fuel. This is the leadership imperative of our age: to turn disruption into the greatest strategic advantage of all.
In a working world shaped by speed and scale, ensuring clarity is part of your job. Writing well means treating it as a core competency, not something to delegate. It means committing to being understood. It means staying curious, sharpening your intent, and taking responsibility for how— and whether—your words land.
Essential human skills like emotional intelligence, proactive problem-solving, building high-trust relationships, and self-leadership don’t come easily to everyone on a given team. Yet they’re critical to achieving an organization’s most important goals. You need one comprehensive program to help everyone gain and improve these essential abilities.
If you’re a leader, it helps to be a good talker. But great communication is actually more about hearing and understanding others than it is about being heard yourself. When you listen well in person or over video meetings, you’ll be able to connect more deeply with your team members, colleagues, and customers. You’ll help advance their thinking — and they’ll advance yours with their ideas and insights.
We’ve assembled the following power skills from our world-class content and solutions for you to share with individuals inside your organization. As your people incorporate these skills into their daily routines, they will increasingly focus on their highest priorities and organize their work in more productive ways.
For organizations to accomplish major goals—for example, selling more products, helping more clients, or lowering costs—all team members must collaborate and complete their work at the highest level. Whether an organization is successful in accomplishing its goals or having challenges, there will still be points of friction along the way.
The 7 Habits are based on universal truths and enduring principles. They’re grounded in decades of research and development—and based on the best-selling business book of all time. In fact, it’s been the top leadership training framework for over 35 years. The 7 Habits have changed hundreds of millions of people’s lives—and their organizations.
This guide provides an overview of project management best practices so that leaders can better understand workflows and guide project outcomes at a high level. This informed perspective will help leaders see where they can guide project teams toward success. When leaders ensure projects are managed well, they can skillfully drive collective action around the activities and initiatives with the most organizational impact.
Organizations looking to close their leadership gap must address a practical obstacle that often goes unacknowledged: Most leadership development efforts are misaligned with how leaders actually spend their time. For instance, in a study reported by Harvard Business Review, 96% of the leaders surveyed said they lacked the time for strategic thinking. Before building new skills, companies must first remove structural barriers that prevent leaders from applying the skills they already have.
In a world defined by relentless disruption, how well people trust one another, make decisions, collaborate, and execute under pressure determines whether performance stalls or accelerates. We adapt more quickly and innovate more effectively when we place people at the center of our most meaningful endeavors. And for leaders like you, the need to act on these insights is no longer optional. In periods of profound change, leadership decisions determine whether organizations merely endure disruption—or emerge stronger because of it. This is the Human Imperative—the human side of strategy.
In this guide, we’ll explore the three key L&D program components required to create behavior change, the relationship between active learning and behavior change, and how FranklinCovey’s unique approach to individual effectiveness and leadership development drives lasting behavior change for organizations worldwide.
In a workplace where technology handles the routine, your team will thrive because they bring creativity, discernment, and clear communication to every interaction—skills that no algorithm can replace. Let’s take a closer look at how our distinctly human strengths—like inspiration, trust, and creative collaboration—must come into play as technology shifts the way we work, and how leaders can empower their direct reports to further develop the skills of personal and interpersonal effectiveness to close the gaps AI won’t fill.
The most effective leaders are advocates for their team members. By listening and seeking understanding first, advocates avoid making hasty assumptions about others. Advocates build inclusive processes and look for opportunities to advance others within their organization. And advocates build team connections that support engagement, productivity, and innovation.
As leaders navigate uncertainty, they will increasingly find they are required to do more with less, reinforcing a scarcity paradigm. This dynamic, characterized by tension, can undermine (or even ruin) a company’s culture— creating an “us-versus-them” mentality where teams compete for resources rather than collaborate.
Unconscious biases are, well, unconscious, which makes them hard to identify, much less know their true impact. It’s a complex and sometimes controversial issue. Is it any wonder that there are so many misconceptions around what to do? Before you can take steps to operate more fairly and effectively at work, you need to get your bearings.
Artificial intelligence is transforming how organizations operate, but many leaders are unprepared for its real impact. The Human + AI Partnership: How to Empower Your People to Create a Future-Ready Workforce explores how leaders can bridge the gap between technological optimism and organizational readiness. Based on FranklinCovey research, it uncovers common leadership traps—like overconfidence, inaction, or focusing too narrowly on efficiency—and replaces them with actionable practices for leading with empathy, clarity, and accountability.
Build stronger relationships and achieve better outcomes with the Think Win-Win Guide. This tool helps you adopt a mindset of mutual benefit, fostering collaboration and trust in both professional and personal interactions. Learn how to shift from a competitive mindset to one that seeks solutions where everyone wins—leading to lasting success and meaningful partnerships.
Effective leadership is the decisive factor in whether an organization’s investment in transformation elevates its workforce and delivers growth—or becomes just another corporate reset whose ambitions outstrip its impacts. What distinguishes leaders who produce exceptional results is the clarity with which they communicate their expectations and the care with which they apply them.
Trust & Inspire is a different operating system. It starts from the idea that a leader’s job is not to extract effort from people, but to create the conditions where they can do their best work. Command & Control expects leaders to tighten their grip as pressure rises. Trust & Inspire invites them to recommit to clarity and trust, shared ownership and purpose.
Too many leaders set vague goals like “improve customer retention,” leaving their teams unsure of how well they’re doing or even exactly what they’re working toward. This simple formula, from FranklinCovey’s 4 Disciplines of Execution®, provides a powerful way to identify “where you are today, where you want to go, and the deadline for reaching that goal.”
In today’s virtual work environment, we’ve learned a few things. Productivity isn’t necessarily hurt — and may be improved — in remote environments. A PwC survey found a 47 percent productivity increase in 2020, despite the large rise in working from home. And 94 percent of employers surveyed by Mercer reported productivity was unaffected or improved during the pandemic.
When you execute a strategy that requires a lasting change in the behavior of other people, you are facing one of the greatest leadership challenges you will ever meet. With The 4 Disciplines of Execution®, you are not experimenting with an interesting theory; you are implementing a set of proven practices that meet that challenge successfully every time.
Sales professionals are facing unprecedented challenges. On their radar screens: Rapid shifts in technology, pervasive economic uncertainty, evolving workplace dynamics, and a fundamental decline in trust at almost every level of society. These sources of uncertainty are undoubtedly reshaping the sales landscape. But here’s how sales leaders and teams can respond effectively to come out on top.
Make every prospecting call count with this structured planning tool. The Prospecting Call Plan helps you prepare, stay focused, and maximize your impact on every call. Use it to clarify your objectives, anticipate objections, and craft a compelling message that engages potential clients. With this resource, you’ll approach prospecting calls with confidence and purpose—leading to more productive conversations and stronger connections.
Focus on the right opportunities and maximize your sales impact with the Sales Prioritization Tool. This strategic resource helps you evaluate and rank prospects based on key criteria, ensuring you invest your time where it matters most. By prioritizing effectively, you’ll close more deals, build stronger relationships, and drive better results.
The 80/20 Activity Analyzer is your tool for defining the activities that will have the most impact on achieving your Wildly Important Goal®. A Wildly Important Goal (WIG®) is something that must be done, or nothing else you achieve really matters. It starts with narrowing your focus on what must be done.
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