Our vision is to profoundly impact the way billions of people throughout the world live, work, and achieve their own great purposes.
Commitment to Principles
We are passionate about our content and strive to be models of the principles and practices we teach.
Lasting Customer Impact
We are relentless about delivering on our promise to our customers. Our success comes only with their success.
Respect for the Whole Person
We value each other and treat each person with whom we work as a true partner.
We embrace profitability and growth as the lifeblood of our organization; they give us the freedom to fulfill our mission and vision.
Our Foundational Beliefs
"Good" may be good enough for some, but most of us want more than that. Something inside us makes us want to be better than good. We want to be part of a team whose members, even years later, will be remembered for what they accomplished. We want to go for greatness! At FranklinCovey, our passion and mission is to enable greatness in people and organizations everywhere. To that end, we have studied the topic of great performance at perhaps an unprecedented level.
We have been privileged to work with thousands of organizations striving to achieve greatness. We have gone deep inside the operations of more than 500 of these organizations, examined and synthesized the data from more than 225,000 survey respondents, and worked with and analyzed more than 2,000 teams. We wanted to understand what constitutes great performance, what gets in the way of it, what conditions are necessary for it, and what a leader's role is in achieving it.
As a result, we have learned a lot about the topic of organizational greatness and what does and doesn't matter in getting there. For example:
What is Greatness
While absolute financial or operating performance is often the only "measure of greatness" people look at, our research shows that great organizations always produce four key outcomes. These four outcomes produced by great performers are:
These four outcomes are measurable, unmistakable, and attainable by any organization.
Beyond these rewards, there is something deeper and meaningful. The reward that comes only to those who have truly paid the price to excel.
Chairman and Chief Executive Officer, FranklinCovey