The 4 Essential Roles of Leadership
A Framework for Success for Leaders Everywhere


The world is changing at an unprecedented pace.

Every day, leaders are making countless decisions and facing problems they’ve never encountered before. What worked yesterday can change overnight. The speed is relentless, the stakes are high, but the rewards are great for those who can lead a team to consistently achieve extraordinary results.


So how can leaders stay ahead of the curve and differentiate themselves and their teams when so much is changing so quickly?


Watch the Overview Video of The 4 Essential Roles of Leadership

“Trust is the confidence born of the character and competence of a person or an organization.”

Stephen M. R. Covey

The Solution

There are four roles leaders play that are highly predictive of success. We call them essential, because as leaders consciously lead themselves and their teams in alignment with these roles, they lay the foundation for effective leadership.

Inspire Trust: Be the credible leader others choose to follow—one with both character and competence.    

Create Vision: Clearly define where your team is going and how they are going to get there.    

Execute Strategy: Consistently achieve results with and through others using disciplined processes.    

Coach Potential: Unleash the ability of each person on your team to improve performance, solve problems, and grow their careers.    

Product Includes:


    360 Self-Assessment

    Participant Workbook

    Implementation Plan

    On Demand Modules

The Outcome

Develop leaders who can master these skills consistently, within a unique framework that focuses on who a leader is, as well as what a leader does.

Participants will learn to:


  • Build trust, starting with their own character and competence.    
  • Create a shared vision and strategy, and communicate it so powerfully that others join them on the journey.    
  • Execute their vision and strategy all the way through to completion, with and through others.    
  • Develop the leadership potential in others and improve performance through consistent feedback and coaching.


This solution is available in our All Access Pass®. If you would like to learn how the All Access Pass® can help you and your organization please contact us directly.