The Helping Clients Succeed® (HCS) System

Where Consultative Selling Meets Strikingly Different Results

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8 Techniques to Get Beyond the Gatekeeper

Communicate more effectively with gatekeepers.

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5 Ways to Narrow Your Sales Focus in Times of Uncertainty

Successful sales leaders focus on less—not more.

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Stand Out. Sell More.

A system to achieve breakthrough sales results.

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How to Sell in Times of Uncertainty

A 2025 action plan for sales professionals.

Break Free From Average Results

Turn Sellers Into Trusted Advisors

Most sales organizations battle unpredictable pipelines, disengaged clients, and relentless pressure to meet ever-increasing targets.

Training programs often fail, providing surface-level skills that never stick or translate into real results.

The Helping Clients Succeed (HCS) System changes the game. It redefines selling as helping, equipping sellers to meet client needs, differentiate with impact, and consistently win. By building trust and credibility, HCS doesn’t just help sellers hit their numbers—it transforms them into indispensable advisors who drive growth and loyalty.

HCS Delivers Results at Every Sales Stage:

Whether you need one solution or the full system, HCS integrates seamlessly to elevate your sales effectiveness and drive measurable growth.

Engage Customers

Ignite new opportunities by being Relevant, Distinct, and Memorable (RDM) in every conversation, standing out as the superior choice.

Advance Decisions

Guide clients through their buying journey by deeply understanding their needs, aligning solutions with precision, and earning their trust.

Negotiate Win-Win

Create agreements that maximize value, protect your margins, and leave clients eager to do business with you again.

Strikingly Different Sales Leadership

Empower and coach your sellers to achieve higher performance and build a culture of predictable, sustainable success.

Turn Skills Into Habits, and Habits Into Results.

HCS isn’t just another training program. It’s a complete system built to transform sales teams.

With over two decades of expertise and a $5M+ investment in innovation, HCS equips leaders and sellers to dominate their markets by focusing on:

  • Creating Differentiation: Empower sellers to deliver tailored value that makes them the obvious choice.
  • Driving Client Trust: Build lasting relationships based on credibility and relevance that foster loyalty and repeat business.
  • Sustaining Performance: Establish a scalable system that delivers consistent, measurable results and fuels growth.

See How Organizations Thrive with HCS

Enterprise Rent-A-Car

Satisfying Customers to Out-Compete the Competition

Enterprise Rent-A-Car was seeking to completely satisfy all customers will generate growth for the company and all employees. See how they focused on customer loyalty and went from the bottom of the rental car food chain to the top in just a few short years.

Client Spotlight – Nonprofit

Empowering First-Level Leaders to Inspire and Influence Results

One of the largest nonprofits in the western United States had a sprawling mission and too many good ideas. With the help of FranklinCovey’s All Access Pass®, the organization was able to prioritize and inspire results, improve revenues, and increase customer satisfaction.

PepsiCo Food

Building Empathic Leaders Across the Organization

PepsiCo Foods North America desired a consistent leadership training with content that progressed over time. Curating content from FranklinCovey’s All Access Pass®, they launched their CORE Leadership program to build empathic leaders at all levels of their organization.

Whirlpool

Increasing Sales Performance at Scale

Whirlpool was looking for a proven process to increase their sales employee’s productivity. See how The 4 Disciplines of Execution® helped narrow their focus on selling and targetable actions – including an incremental $5.7M in the first 90-days alone.

Get Started

Implementing HCS demands more than intent—it requires discipline, focus, and the resolve to transform your approach to selling. Here’s how to begin:

Engage a Practice Leader

Assess your organization’s needs and create a tailored roadmap to embed HCS principles into your sales process.

Define Your Breakthrough

Identify the critical sales outcomes that matter most, align your team, and prepare to lead with purpose.

Implement with Your Teams

Equip your teams with the tools, skills, and coaching to execute consistently and predictably.

HCS Live Solution Overview

Learn how HCS equips sales teams to stand out, build trust, and close deals through interactive discussions and real-world examples.

Registration details

Thursday, July 10, 1:00 PM – 2:00 PM ET Register
Wednesday, August 20, 11:00 AM – 12:00 PM ET Register
 
Transform Your Sales Teams for Outstanding Results

Discover how the HCS system can empower your sales leaders and teams to drive consistent growth. Fill out the form to connect with an expert today!

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